I received an Accessibility lawsuit demand letter and want to reduce legal risk to zero or meet contractual requirements.
Background and Typical Process
In 2018, the Department of Justice affirmed that the ADA law applies to all websites. This resulted in a 300% increase in ADA papers served. The primary targets of these lawsuits are necessary, public-facing companies in the hospitality, finance, and other retail business areas.
Being compliant with the WCAG Level AA standard is widely considered the baseline requirement for websites in the United States. While your website doesn’t have to be compliant immediately, it is important to show a good-faith effort and plan to make your website compliant in the future.
Given the increase in demand letters and as much as 93% of these lawsuits are settled out of court for an average of 30K and up, there is a compelling business reason to take action immediately to begin making your website accessible.
We recommend the following (this is not legal advice, rather heuristics based on experience):
Cost: ~$30K plus bringing the website into compliance
If you quickly bring the site into compliance, you may get the suit thrown out or dropped
Lawsuit loss will cost you ~$120K-$300K paying legal fees on both sides
For Content and Front-end Website Remediation
The above diagram illustrates the power of an AI-assisted process.
Human-led audits in addition to MaxAccess Pro™ is the fastest, least expensive way to bring your site in compliance with WCAG guidelines. MaxAccess tools continually scan your site every 24 hours to produce a detailed WCAG violation report that can be used by your content and web development teams.
MaxAccess Pro uses AI to create remediation overlays applying them to your website without changing any code on your site. These dynamic changes are compatible with all screen readers. Content developers can manually override these fixes to refine content before making permanent changes to the website.
The Likelihood of an Accessibility lawsuit verses various Website Certification/Compliance approaches.
*Does not include the cost of internal or external website remediation development costs which can vary widely depending on your website platform, content, and pages. Typical costs range from $5K to $25K to remediate a website. A website front-end redesign may be cost-justified.
**Indemnification is an optional add-on to this program.
We Offer the Lowest Costs and Fastest Certification Turn-around Times in the Industry due to our Technology and Processes